About Authentic Testimonials

Authentic Testimonials is an independent information site. Practical guides for small businesses: why authenticity matters, how to ask, permission and consent, video on a budget, where to display testimonials, the law on fake reviews and how to answer criticism.

What you'll find

• Templates for asking customers for feedback.
• Consent, display and video how-tos.
• An overview of fake-review rules and good practice.

How we write

• Strictly anti-fake-review: we never help create or buy reviews.
• No invented statistics or made-up testimonials.
• Legal content is general and cautious.

Corrections

Spotted a mistake or something out of date? Please tell us through the contact page.